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Coming in April
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How to DJ

STRATEGIES - Reduce stress and make more $$ as a DJ

It's Wednesday.....have you called your clients for this weekend yet?

This is DJ 101. All clients, regardless of the kind of party, deserve a phone call early in the week, preferably on Monday, to let them know that you are aware of the details of the event. Getting into this habit makes the job easier, reduces stress and leads to more $.

I am FREAKING OUT!
Put yourself in the shoes of the client. They have spent hundreds, thousands or tens of thousands of dollars planning their event and they have placed the most impactful, powerful and important role in your hands. I love this quote that I saw at fellow DJ Ken Petersen's Milestones website...(Excellent DJ check out his website here.)

"ENTERTAINMENT - The gift you give back to your family and friends."

Isn't that great? It is, because it's true. Music will shape and define the event. It will bring people together to share very special moments that become their memories. It's a major responsibility and the client has entrusted you to get it done. Calling them the week of the event, whether you've had 6 meetings, 3 phone calls or 100 emails tells them that they have placed their trust in a professional who cares about their event. It sets them at ease which makes it much easier to do your job on the day of the event. A stressed out client is really hard to make happy and really easy to avoid with a simple phone call.

YEAH...I'm a little STRESSED!
The client is not the only one who experiences stress. We as DJ's get our fair share. Much of it of our own creation. C'mon you've been there....Saturday morning you pull out the planner and ....OH CRAP! I was supposed to buy that song for the _______________________ dance! Then you begin to sweat, and your stomach gets all tight. Yes you'll get the song, but C'MON we're adults here. The Monday Client call forces you to engage the planner a full 4 days before and gives you a great opportunity to create a TO-DO list for any items that may still be unfinished. You can also catch some potential problems here. Verify room names, arrival times, ADDRESSES, make sure that you hear the client tell you that everything you have in front of you is accurate. Many times clients change things on their end and forget to let us know. These things are not our fault but if we can avoid those uncomfortable.."I'm sorry but you never told me that!" moments we will feel good, and that will lead to more relaxed performances which leads to....

Mo' Money!
If you conduct yourself in a professional way you will make an impact on people. A POSITIVE impact. Let's assume you are a great DJ...being customer service minded adds the cherry on top of the sundae. Your clients will not just be happy they'll be evangelists. When they are listening to a friend tell them a DJ nightmare story they will say.."My DJ was a TOTAL professional" They will feel comfortable recommending you to others and will RAVE about you on the day of the event to everyone who will listen. THAT my friends is what leads to more bookings and more money per booking. You wanna set yourself apart from the rest Customer Service is the BEST and the cheapest way.

The week of the gig client call. It'll make your gigs easier, your clients mellower and your wallet fatter. It takes as little as 5 minutes to as long as it takes but the WEEK OF client call is a MUST! GIT R DONE ALREADY and have a great weekend!


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2008 DJ EXPO A decade of DJ Decadence

Well I just submitted my registration for the 2008 International DJ Expo in Atlantic City August 11th-14th. This will be the 10th year I have attended and I gotta say it just keeps getting better and better. As we noted earlier here on the Disc-Jockeys blog the convention is returning to the Boardwalk after several years at the AC Convention Center. This year we will once again invade Trump Taj Mahal.
So are you planning on attending?
If yes...then keep coming back here to get updates on the plans we're making.
for 1o years some of the best DJ's I have ever had the pleasure of hanging out with, have gotten together on Wednesday night, gone to dinner, and then proceeded to party our collective @$$ off at Greggie&J's ExpoBash and AC Club Tour. There's been approximately $50,000 worth of cash won, 1,000's of beers drunk, 10,000's of shots consumed, HOURS of dancing, and some of the best moments you'll never forget.
If you're not going.....
WHY NOT?
Visit our Friends at skanteck.com,djgreggiec.com and JHatchDJ.com

OMF(DJ)G!

I don't think I need to say anything.....

Go check em out here

Thanks once again to our friends at Gizmodo for pointing the way!
Visit our Friends at skanteck.com,djgreggiec.com and JHatchDJ.com

Gorgeous new DJ Controller

EKS has introduced a new DJ controller.
Big thumbs up to Everything USB and Synthtopia
from the Synthtopia report

The EKS Otus USB DJ Controller is a professional 2-in-1 DJ controller. Otus is equipped with a big, configurable 7.5” jog wheel and new features for effects control, including touchpad and two motion sensors.

Otus also brings you an innovative switch key which enables the DJ to flexibly use two layers of controls. To add more show into the mix, the effect controls are placed to make performing more visual.

All this combined with the state of the art design, solid aluminum build and fully configurable controls makes Otus a true next generation DJ controller.

With the advanced MIDI support and MIDI mappers it will be easy to configure Otus with just about any software application imaginable, be it audio, video or something else altogether, leaving the boundaries to be defined only by the artist’s imagination.

Otus will be available in June.

Visit our Friends at skanteck.com,djgreggiec.com and JHatchDJ.com

DJ Greggie C - DJ J - & DJ Captain Create some Tunes

Visit our Friends at skanteck.com,djgreggiec.com and JHatchDJ.com

New Opportunity for Mobile DJ's

If you're a mobile DJ and you're looking for some great exposure check out WeddingWire.com A new site for brides that is positioning itself as a primary referral source for brides seeking DJ entertainment for their wedding receptions.
Sign-up is easy and the level of customization given to each vendor for their personal "storefront" is unprecedented. I was able to integrate all of my DJ Intelligence tools into my storefront There are lots of creative features built in to Wedding Wire including the ability to email past clients directly from the website to request that they submit reviews, the ability to rate fellow vendors (DJ, photography, videography, etc.) and lead generation directly from Wedding Wires brides and grooms.
Now I know what you're thinking "Yeah yeah another Knot.com, SO WHAT?" Well I'll tell you what. Martha Stewart recently invested a huge amount of money in the company and they are in the process of integrating the Wedding Wire brand into all of Martha Stewart Living/Omnimedia's related sites and product lines. That means that brides will be hearing that Wedding Wires is THE place for wedding information from one of the THE top taste makers in women's publishing.


Visit our Friends at skanteck.com,djgreggiec.com and JHatchDJ.com